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Who We Are

Our team is comprised of:

  • Former Product Directors/Sales Managers
  • Strategists deeply entrenched in healthcare
  • Award-winning creatives in film, video, interactive and print
  • Experienced, respected physicians
  • Extended community of talented writers, programmers and designers

Partners 

Rick Sannem
Rick Sannem has over 20 years experience working at Procter & Gamble and several J&J companies, operating in multiple capacities including: sales, sales management, marketing, managed care marketing and service marketing. Rick has also served as a partner/executive at several healthcare strategy and communications companies, including Medical Broadcasting Company (now Digitas Health) and the managed care consultants, The GMR Group. He has extensive experience with OTC and Rx products, both pharmaceutical and biotech, across a wide range of therapeutic categories. Rick received his B.S. in Marketing from the University of Alabama.

Peter Kenney
For over 15 years, Peter Kenney has directed video, Web and print creative for the healthcare market.  As Creative Director at Medical Broadcasting Company (now Digitas Health), he worked on national brands including Enbrel, Crixivan, Tylenol, Lipitor and Norvasc.  Before that, he was a founding partner of Digital Ranch, a broadcast television and interactive multimedia producer in Studio City, California.  Peter received his BA in History from Yale University and an MFA in Film from Columbia University.